The technology is digital
THE ASSET IS REAL
Fintech & Innovation
Fintech has been one of the great innovation stories of the last decade.
It has made money easier to spend, move, borrow, invest and embed into everyday transactions.
We have seen the emergence of entirely new payment systems, digital currencies, tokenized assets, embedded finance and increasingly sophisticated financial products.
The Catch?
Fintech has tended to seek innovation by creating increasingly sophisticated financial products and transaction mechanisms.
Much of that innovation comes with a tradeoff: new financial technologies and new forms of assets can introduce additional layers of technological complexity, regulatory uncertainty, security risk and consumer confusion.
At the same time, remarkably little of this innovation has focused on turning the trillions of dollars consumers already spend into a mechanism for automatically accumulating an enduring asset.
Familiar Innovation
What if meaningful fintech innovation didn't require inventing a new asset?
Goldacity starts with one of the world's oldest and most widely recognized stores of value, physical gold, and applies modern technology to eliminate the friction around owning and accumulating it.
We don't reinvent gold. We reinvent the infrastructure around owning it.
The technology is digital. The asset isn't. Goldacity customers own actual physical gold held in a professional vault.
Our infrastructure addresses three historical barriers to ordinary consumers owning physical gold: acquiring it economically, storing it securely, and accumulating meaningful amounts over time.
With traditional loyalty rewards, businesses give their customers points, dollars or miles as an incentive to come back. With Goldacity, businesses encourage repeat business by rewarding their customers with physical, vaulted gold that automatically accumulates over time.
Earn it. Earn physical gold through rewards.
Own it. Own actual physical, vaulted gold.
Accumulate it. Accumulate gold automatically over time.
We turn consumer loyalty into asset accumulation.
Buy GOLD?
We make it easy for you to own gold.
Use our app to easily buy gold at a great price and to store it automatically in certified vaults.
When you want to sell your gold, the same app allows you to easily do this as well, once again for a competitive price.
Finally, you can have your gold delivered - if that is your preference.
Free Gold?
There may be no such thing as a free lunch...
But there is certainly such thing as free gold.
We believe that it is better to receive solid, proven value rather than receiving an empty promise.
Most customer loyalty programs provide reward points with no real value. On top of this, they often make the points difficult to get and hard to redeem, only to finally expire them behind your back.
Is that a sensible way to earn the trust of your customers? We don't think so.
Goldacity does something much better. We deliver rewards as actual gold deposited into your personal vault as an investment. Forever yours to keep, your gold holdings are tied directly to the price of gold.
No fake deals. No expiration. No tricks.
We believe this is the best way to earn customer loyalty, and our retail partners believe this as well.
